As Seen On E! Entertainment, Chelsea Handler, Today Show, MSNBC and Newsweek - Perfume from Your DNA
November 7, 2009
My
DNA Fragrance has been engineering beautiful individual scents since
2007, when it launched a successful test market on the internet for its
"My DNA Exclusive" fragrance line. Today there are many happy
customers all over the world that have purchased their unique
individual fragrance.
In the
beginning, the fragrance was thought to be only a great novelty, but
soon many customers discovered the magical power of the fragrance's
ever shifting notes and the rewarding opportunity and personal
satisfaction of owning a customized fragrance engineered exclusively
for you.
Pushing
the envelope in the fragrance industry has always been on the forefront
of the creative mind of My DNA Fragrance CEO, Carlton Enoch, who
envisioned the concept of a DNA based fragrance in the mid 90s. "DNA
testing has only recently become affordable for the average consumer
and they are becoming increasingly more familiar with the benefits of
DNA testing making our fragrance concept a popular item." says Enoch.
He further stated, "When we first launched this product in 2007, people
were a little more skeptical about DNA processing because they were not
as informed as they are today."
The
media was quick to grab an opportunity to talk about a perfume that was
so different that it pushes the envelope of individuality in the
fragrance industry and is literally changing the way fragrance is
viewed by the consumer. My DNA Fragrance continues to grab headlines
as the media watches the brands ever increasing popularity.
Recently,
My DNA Fragrance penned a deal with John Reznikoff, the pre-eminent
world renowned celebrity hair collector for the DNA of famous
celebrities and notables to keep their memories alive through the
creation of a totally unique fragrance line. A test market for the
"Antiquity" Fragrances was recently launched in November 2009 and will
be available in stores in the new year. The Antiquity collection of
colognes is based on the DNA genetic codes of famous celebrities like
Michael Jackson, Elvis Presley, Marilyn Monroe, Joan Crawford,
Katherine Hepburn and Albert Einstein and many others made possible
from the DNA of the hair in John Reznikoff's private collection.
Reznikoff has appeared on The Wall Street Journal Video Channel, CNN's Situation Room with Wolf Blitzer, ABC Nightline, and Good Morning America and has the largest authenticated hair collection of famous people in the world.
My
DNA Fragrance invites you to experience how it smells to be Exclusive
because the fragrance is in the bottle... but the Scent is in you!.
Exclusive Perfumes & Cologne from DNA of Michael Jackson, Elvis Presley, Madonna and more
My DNA Fragrance engineers the exclusive "Antiquity" fragrance line from the DNA of more than 100 VIPs including Elvis Presley, Marilyn Monroe and Michael Jackson.
iQ
Entrance
Blue Suede
Monarch
M
Marilyn
November 2009 - Beverly Hills, CA ~ Carlton Enoch, CEO of My DNA Fragrance, a perfume manufacturer of exclusive one of a kind fragrances engineered from your DNA genetic code, has joined forces with John Reznikoff, the world's most renowned celebrity hair collector to obtain the DNA from the locks of hair of more than 100 deceased celebrities to begin the company's secret process to engineer and formulate the exclusive "Antiquity" Fragrance line. Fragrance formulations from the DNA of Einstein, Marilyn Monroe, Elvis Presley, Michael Jackson, Joan Crawford, and Katherine Hepburn are a few of the VIPs amongst the list of famous people to be included in the line.
My DNA Fragrance is proud to give a portion of the gross profits to the estates of these celebrities and the charities that they supported. For those with no specific charities supported, one will be chosen on their behalf.
Producing exclusive one of kind signature scents from human DNA genetic profiles since late 2007, My DNA Fragrance has received global media attention for its indescribable blend of environmentally friendly fragrance. The alcohol free elixir will be packaged in 3 oz aluminum bottles for the “Antiquity” fragrance line representing each celebrity in unique shapes and colors from bust of Marilyn Monroe to blue leather pouches for Elvis Presley.
The fragrance will be available for retail distribution in January 2010 but can be pre-ordered now online for those wanting to take advantage of the promotional offer of $59.99 before the product is marked up in the stores. Once it hits the stores, it will no longer be available for purchase online.
Each bottle of fragrance will come with its own certificate of authenticity verifying that is an exclusive fragrance engineered from the DNA of each individual celebrity giving customers an opportunity to register and validate their collectors fragrance online.
For those wanting to take advantage of the opportunity to create their own personalized fragrance there is My DNA “Exclusive” or My DNA “Reverse” which is engineered from your DNA genetic code or the genetic code of your loved one. Because no two people have the same DNA, your fragrance will be exclusive to only you.
The Original Barack Obama Cologne -
POTUS 1600 by My DNA Fragrance Recognized by People Magazine
The Original Barack Obama Cologne - POTUS 1600 was the first
Obama Cologne on the market and is the only Obama Cologne Recognized by People
Magazine in their Inauguration mention of commemorative collectibles in honor
of Barack Obama.
The original Barack Obama Cologne – POTUS 1600 was recently recognized
by People Magazine in the Inauguration mention of Obama commemoratives and collectible
must haves amidst a handful of other unusual products on Inauguration day.
POTUS 1600 is a light musky fragrance with marine and amber
notes and a hint of chocolate and is another environmentally friendly fragrance
by My DNA Fragrance™, which creates signature perfumes and colognes custom
formulated from your DNA genetic code.
My DNA Fragrance has been internationally recognized and received media
attention from E! Entertainment, the Today Show and Newsweek Magazine to name a
few.
The cologne was originally launched on November 4th, 2008
when Obama was elected the 44th President of the United States, making him the
1st African American to ascend to the highest office in the land. POTUS 1600 honors Barack Obama for his
unprecedented run for the white house and his historic moment in history as our
first black president.
As with the company’s signature line, the original Barack
Obama Cologne - POTUS 1600 is an environmentally friendly fragrance and does
not contain alcohol. Alcohol causes drying out of the skin and is generally
added to fragrance to increase the fragrance throw as the fragrance becomes
airborne. POTUS 1600 is formulated from
My DNA Fragrance’s secret Aloe Vera formulation making it a healthy fragrance
alternative for both the environment and your skin.
4 oz. of fragrance are delivered in an aluminum bottle,
which protects the secret fragrance formulation from sunlight and air and the
bottle is adorned with an original illustration of Barack Obama with the
fragrance title POTUS 1600 in bold lettering.
The fragrance is available online in your choice of Men’s or Women’s
fragrance and includes free shipping to the 48 continental states.
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Pushing
the envelope in the fragrance industry has always been on the forefront
of the creative mind of My DNA Fragrance CEO, Carlton Enoch, who
envisioned the concept of a DNA based fragrance in the mid 90s. "DNA
testing has only recently become affordable for the average consumer
and they are becoming increasingly more familiar with the benefits of
DNA testing making our fragrance concept a popular item." says Enoch.
He further stated, "When we first launched this product in 2007, people
were a little more skeptical about DNA processing because they were not
as informed as they are today."
